Gorgias
Shopify-native customer support helpdesk with AI automation built for ecommerce brands across Southeast Asia
Gorgias is a Shopify-native customer support helpdesk best for D2C brands in Singapore, Malaysia, Thailand, and the Philippines running Shopify and needing post-purchase support unified across Instagram, Facebook, and email. Its edge is the native Shopify integration - order data, shipping, refunds, and cancellations inside every ticket, no tab-switching - plus AI automation for order status and return queries. However, it is built for Shopify; non-Shopify or WhatsApp-first SEA merchants get less value.
- ✓Native Shopify integration surfaces order data, shipping, and customer history inside every ticket
- ✓Multi-channel inbox unifies Instagram, Facebook, email, and live chat for D2C teams
- ✓AI automation for order status, return requests, and FAQs - cuts tier-1 support volume
- ✓Revenue attribution per ticket - measures the commercial impact of the support team
- ×Built for Shopify - non-Shopify merchants on EasyStore, Magento, or custom stacks get less value
- ×No WhatsApp Business native channel - SEA merchants whose customers DM via WhatsApp need to bolt on a separate tool
- ×Pricing scales with monthly tickets - high-volume support teams hit upper-tier costs quickly
- ×10% recurring affiliate commission is below SEA-leading partner programs
About Gorgias
Gorgias is a customer support helpdesk built specifically for Shopify merchants and ecommerce brands. Unlike general-purpose helpdesk tools, Gorgias pulls Shopify order data directly into support tickets, letting agents resolve order issues, process refunds, cancel orders, and update shipping details without leaving the support inbox. It is widely used by direct-to-consumer brands in Singapore, Malaysia, Thailand, and the Philippines. Gorgias includes AI automation for the most common ecommerce support queries — order status, return requests, and product questions — reducing first-response time significantly during high-volume periods. Revenue attribution per support ticket helps brands understand the commercial impact of their support team. For SEA brands running Shopify stores and managing customer communications across Instagram, Facebook, and email simultaneously, Gorgias unifies those channels into one structured inbox.
Key Features
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The questions operators actually ask.
Is Gorgias only for Shopify stores?
Mostly yes. Gorgias also integrates with WooCommerce and BigCommerce, but the native Shopify integration is the main reason brands pick it - order data, refunds, and cancellations inside the support ticket without tab-switching.
Does Gorgias handle WhatsApp?
Not natively. Gorgias focuses on email, Instagram, Facebook, and live chat. SEA brands whose customers primarily DM via WhatsApp typically pair Gorgias with SleekFlow or Respond.io for WhatsApp coverage.
Is Gorgias good for Thai or Philippine D2C brands?
Yes, if they run Shopify. Gorgias is widely used by D2C brands across SG, MY, TH, and PH for unified post-purchase support. The Shopify dependency is the main thing to confirm before choosing it.
How much does Gorgias cost?
Starting at USD 10/month for very low ticket volumes, with subscription pricing that scales by monthly tickets. High-volume support teams often hit several hundred USD per month at the Professional or higher tiers.