Graas
Singapore-founded agentic AI platform automating pricing and ad decisions for Shopee and Lazada sellers
Graas is an agentic AI commerce platform best for D2C and marketplace brands that need pricing, inventory, and ad-spend decisions automated across Shopee, Lazada, and other channels. Its SEA edge is Singapore roots, native Shopee and Lazada integration, and agents that execute actions rather than just report metrics, backed by a USD 9 million pre-Series B round in August 2025. Caveat: pricing is quote-based and not published.
- ✓Agents execute decisions (pricing, ad bids, inventory) instead of just dashboards
- ✓Native Shopee and Lazada integration built for SEA marketplace selling
- ✓Backed by recent funding (USD 9M pre-Series B, August 2025) and real GMV scale
- ✓Connects to 100+ marketplace, D2C, and advertising platforms
- ×Pricing is not published and requires a sales quote
- ×Also serves the India market, so SEA sellers are not its sole focus
- ×Best suited to brands already selling at meaningful marketplace volume
About Graas
Graas is an agentic AI commerce platform headquartered in Singapore, founded in 2022, giving direct-to-consumer and marketplace brands autonomous AI agents that act on pricing, inventory, and advertising decisions rather than only surfacing dashboards. Its Agent Foundry environment analyzes real-time performance across SKUs and ad campaigns on marketplaces including Shopee, Lazada, Amazon, and Flipkart, and executes optimization actions for brands operating across Singapore, Indonesia, Malaysia, the Philippines, Thailand, and India.
Key Features
Best For
Southeast Asia Fit
Graas is headquartered in Singapore and built its Agent Foundry platform around the marketplaces SEA sellers actually depend on, Shopee and Lazada, rather than treating the region as a Amazon-first afterthought. It raised a USD 9 million pre-Series B round in August 2025 to scale the platform and reports over USD 1 billion in GMV processed for 2,000+ brands. Caveat: pricing is not published and requires a sales conversation, and the platform also serves India, so SEA-only buyers should confirm regional support during onboarding.
- Singapore
- Indonesia
- Malaysia
- Philippines
- Thailand
- SEA
Integrations
- E-commerce
- Shopee
- Lazada
- Amazon
- Flipkart
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Related Analysis & Guides
The questions operators actually ask.
Which SEA marketplaces does Graas integrate with?
Graas integrates with Shopee, Lazada, Amazon, and Flipkart, along with more than 100 marketplace, direct-to-consumer, and advertising platforms in total.
What does Graas's Agent Foundry actually do?
Agent Foundry is Graas's environment for building autonomous AI agents that analyze real-time SKU and campaign performance and then execute pricing, inventory, and advertising decisions, rather than only presenting dashboards for a human to act on.
Where is Graas headquartered and how is it funded?
Graas is headquartered in Singapore, was founded in 2022, and raised a USD 9 million pre-Series B round in August 2025 to expand its Agent Foundry platform across Asia.