Ecomobi
Vietnam-founded AI social commerce and livestream platform connecting brands with SEA creators
Ecomobi is a Vietnam-founded AI-assisted social commerce and affiliate marketing platform, best for brands and creators running livestream and influencer campaigns across Vietnam, Indonesia, Thailand, Malaysia, and the Philippines. Its Passio AI tool generates video and livestream scripts and analyzes audience behavior, and it runs native affiliate integrations with Shopee, Lazada, Sendo, and TikTok Shop plus a Jakarta-based livestream production studio opened in mid-2026. Creator sign-up is free with commission-based (CPS) earnings; brand pricing is negotiated per campaign and not published.
- ✓Native affiliate integrations with Shopee, Lazada, Sendo, and TikTok Shop
- ✓AI-generated livestream and video scripts through the Passio platform
- ✓Five-language interface built around SEA markets, not translated from a Western product
- ✓Physical livestream production studio (Jakarta) beyond just software
- ×No public numeric pricing — brand campaigns are negotiated individually
- ×AI features are bundled inside a broader marketing platform, not sold standalone
- ×Thailand and the Philippines are listed markets but get less public documentation than Vietnam and Indonesia
- ×Primarily suits brands and creators already doing affiliate/influencer marketing, not a general-purpose AI writing tool
About Ecomobi
Ecomobi is a Vietnamese performance-marketing and social-commerce company, founded in 2016 and operating as Ecomobi Media Joint Stock Company out of Hanoi with an office in Ho Chi Minh City. Its platform connects brands with a network it states covers roughly 300,000 KOLs and influencers across Southeast Asia, running affiliate marketing, livestream commerce, and creator campaign tools. Its AI layer, Passio, generates video and livestream script ideas and analyzes audience behavior data to help creators optimize content, and in July 2026 the company opened its first Livestream Factory studio in Jakarta, Indonesia.
Key Features
Best For
Southeast Asia Fit
Ecomobi is one of the few AI-assisted social commerce platforms actually built in and for Southeast Asia rather than adapted from a Western product, with a five-language interface and native affiliate integrations for Shopee, Lazada, Sendo, and TikTok Shop rather than generic e-commerce connectors. The Jakarta Livestream Factory, opened July 2026, signals it is investing in Indonesia specifically rather than running the region purely through Vietnam. The trade-off is that its AI features (script generation, audience analytics) sit inside a broader performance-marketing and creator-network business rather than being sold as a standalone AI product, and public numeric pricing is not published since brands and creators are onboarded on commission and custom terms.
- Thailand fit
- Medium
- SEA localization
- Multi-country (Vietnam, Indonesia, Thailand, Malaysia, Philippines)
- Vietnam
- Indonesia
- Thailand
- Malaysia
- Philippines
Integrations
- E-commerce
- Shopee
- Lazada
- Sendo
- TikTok Shop
- Other
- Affiliate tracking API
- Passio creator content platform
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Related Analysis & Guides
The questions operators actually ask.
What is Passio in Ecomobi?
Passio is Ecomobi's creator platform and AI layer, generating video and livestream script ideas and providing audience behavior analytics to help creators plan content that converts.
Which SEA marketplaces does Ecomobi integrate with?
Ecomobi runs affiliate integrations with Shopee, Lazada, Sendo, and TikTok Shop, alongside its own livestream commerce and creator campaign tools.
How much does Ecomobi cost?
Creator sign-up is free, with earnings paid on a performance (CPS) commission basis that varies by campaign. Brand-side pricing is not published and is arranged directly with Ecomobi's team.