Oddle
Singapore-built F&B online ordering and customer engagement SaaS for SEA restaurants
Oddle is a Singapore-built F&B online ordering and customer engagement SaaS best for SEA restaurants and multi-outlet chains escaping GrabFood and Foodpanda commission dependency. Its SEA edge is bundling branded online ordering, reservations, CRM, loyalty, and direct delivery via Lalamove and GrabExpress for SG, MY, HK, and TW operators. The trade-off is that at SGD 199 per month per outlet upward, single-outlet cafes doing under SGD 10,000 monthly aggregator volume should stay on GrabFood-only.
- ✓Direct ordering with branded site cuts the 25-32 percent aggregator commission
- ✓Reservations, loyalty, and CRM bundled — not separate subscriptions
- ✓Native delivery via Lalamove, GrabExpress, Pandago, Pickupp, Yango
- ✓Integrates with major SEA F&B POS like StoreHub, Loyverse, Qashier
- ×SGD 199 per month per outlet excludes very small cafes
- ×Indonesia and Vietnam coverage thinner than core SG, MY, HK markets
- ×Loyalty module solid but not as deep as dedicated loyalty SaaS
- ×No native payment beyond Stripe and PayNow — local wallets handled via integrations
About Oddle
Oddle is a Singapore-headquartered F&B SaaS bundling restaurant online ordering, reservation management, customer loyalty CRM, and direct-to-consumer marketing for SEA restaurants and F&B chains. Used by 10,000+ SEA F&B operators across Singapore, Malaysia, Hong Kong, Taiwan, and Indonesia for first-party online orders versus aggregator dependency.
Key Features
Best For
Southeast Asia Fit
Oddle is the SEA F&B online ordering SaaS for restaurants escaping GrabFood and Foodpanda commission dependency (typically 25-32 percent per order). Pricing is roughly SGD 199 to SGD 999 per month per outlet depending on modules. For SEA restaurants doing more than SGD 30,000 monthly aggregator volume, Oddle direct-channel orders typically pay back within two months on commission savings alone, even before counting the customer-data ownership benefit. For single-outlet cafes doing under SGD 10,000 monthly, GrabFood-only is fine; above that, Oddle or a comparable first-party platform wins.
- Singapore
- Malaysia
- Hong Kong
- Indonesia
- Vietnam
- Thailand
Integrations
- Payment
- Stripe
- PayNow
- Logistics
- Lalamove
- GrabExpress
- Pandago
- Pickupp
- Yango
- Other
- Qashier
- Waffle
- Novitee
- Epoint
- Revel
- Raptor
- Google Maps
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Related Analysis & Guides
The questions operators actually ask.
Does Oddle actually pay back versus GrabFood?
For restaurants doing more than SGD 30,000 monthly aggregator volume, yes — typically within two months on commission savings alone, before counting the customer-data ownership benefit. Below SGD 10,000 monthly, the math does not work yet.
Is Oddle good for multi-outlet SEA F&B chains?
Yes — it is built for chains consolidating ordering across 5-50 outlets, with strong adoption in Singapore, Malaysia, Hong Kong, and Taiwan. Multi-outlet reservation and CRM consolidation is one of its core strengths.
Does Oddle integrate with my POS?
Likely yes — Oddle integrates with StoreHub, Loyverse, Qashier, Waffle, Novitee, Epoint, Revel, and Raptor, which covers most SEA F&B POS systems. For unusual POS, check the partner list before committing.