Trax Retail
Singapore-built computer vision AI for retail shelf intelligence and out-of-stock detection
Trax Retail is the standard for shelf intelligence AI in Southeast Asian modern trade. It provides CPG brands with real-time share-of-shelf and out-of-stock data, replacing manual audits with high-accuracy computer vision.
Judged on regional fit, not vendor glossies.
Extensive SKU library for Thai CPG brands and modern trade retailers.
Born and headquartered in Singapore with deep regional reach.
Supply chain/execution focus.
Focuses on physical retail execution.
Enterprise pricing; not designed for small shops.
- ✓Highest accuracy SKU recognition for SEA grocery products
- ✓Robust offline field app for low-connectivity warehouses
- ✓Deeply embedded with major SEA grocery chains
- ×Requires professional implementation for new SKU libraries
- ×High minimum spend for regional brand deployments
About Trax Retail
Trax Retail is a Singapore-headquartered computer vision AI platform used by CPG brands and modern trade retailers across SEA, India, and globally for shelf-level image recognition, planogram compliance, share-of-shelf analytics, and out-of-stock detection. Used by Coca-Cola, Nestle, P&G, and major SEA grocery chains for in-store execution measurement.
Key Features
Best For
Southeast Asia Fit
Trax Retail is the Singapore-built shelf intelligence AI used across SEA modern trade by major CPG brands and grocery chains. Pricing is enterprise and typically lands at USD 1,500 to USD 8,000 per month for SEA regional deployments depending on store and SKU volume. For CPG brands running field rep teams across Indonesia, Thailand, Vietnam, and the Philippines, Trax replaces manual shelf audits with AI-driven measurement that produces consistent share-of-shelf and out-of-stock data. NielsenIQ and IRI cover panel-data gaps; Trax covers actual in-store execution. For SEA CPG brands serious about modern trade execution, Trax is the realistic 2026 pick.
- Thailand fit
- 9/10
- SEA localization
- Excellent (Regional HQ in SG)
- Global
- SEA
- Singapore
- Indonesia
- Thailand
- Malaysia
- Philippines
- Vietnam
Integrations
- Other
- Shelf Analytics
- Retail Execution
- Computer Vision
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Related Analysis & Guides
The questions operators actually ask.
Does Trax work in Thai supermarkets?
Yes, Trax is widely used by brand reps in major Thai chains like Big C and Lotus's.