Oho Chat
Thai omnichannel chat inbox and CRM for LINE OA, Messenger and Instagram
Oho Chat is a Bangkok-built (Boonmee Lab) omnichannel chat and CRM platform for Thai businesses, unifying LINE Official Account, Facebook Messenger, Instagram, TikTok and website live-chat into one inbox with a Thai-language chatbot, case tracking and CRM contact management. It publishes tiered THB pricing (Pro ฿3,000, Premium ฿4,800 and Corporate ฿12,000 per 3 months, plus a ฿180,000/year Enterprise tier) and integrates contact data into Zoho, Salesforce or HubSpot rather than syncing marketplace orders like Zaapi.
Judged on regional fit, not vendor glossies.
Built in Bangkok specifically for Thai LINE OA and local-language chatbot needs, though single-country focus.
No evidence of multi-country SEA support beyond Thailand, unlike Zaapi's ID/VN/PH coverage.
Native LINE OA inbox, chatbot and broadcast, but no confirmed order-level LINE OA commerce sync.
No confirmed Shopee, Lazada or TikTok Shop order sync — positioned as chat/CRM, not commerce ops.
Published tiered THB pricing with a 14-day trial, though add-ons raise cost beyond the base tier.
- ✓Publishes clear tiered THB pricing with a 14-day free trial
- ✓Strong Thai-language chatbot and case/ticket tracking for support teams
- ✓CRM integrations into Zoho, Salesforce and HubSpot
- ×No confirmed marketplace order sync (Shopee, Lazada, TikTok Shop) unlike Zaapi
- ×Region coverage is Thailand-only, with no evidence of multi-country SEA localization
- ×Add-on pricing (extra channels/members/teams) can raise the effective cost beyond the base tier
About Oho Chat
Oho Chat, built by Bangkok-based Boonmee Lab, is a Thai omnichannel chat and CRM platform unifying LINE Official Account, Facebook Messenger, Instagram, TikTok and website live-chat into one inbox. It ships a rule-based and AI chatbot with Thai-language auto-reply, a CRM/contact database, case and ticket tracking, team auto-assignment, and broadcast messaging, with published tiered pricing in THB.
Key Features
Best For
Southeast Asia Fit
Oho Chat, built by Bangkok-based Boonmee Lab, is a Thai-first omnichannel chat and CRM tool that unifies LINE OA, Facebook Messenger, Instagram, TikTok and website chat into one inbox with a Thai-language chatbot and case tracking. Unlike Zaapi, it is not built around marketplace order sync (Shopee/Lazada) — its own site documents CRM integrations into Zoho, Salesforce and HubSpot instead — so it is better understood as a support/CRM inbox than a social-commerce order-management platform.
- Thailand fit
- 9/10
- SEA localization
- Limited (TH only)
- Thailand
Integrations
- Messaging
- LINE
- Facebook Messenger
- TikTok
- Other
- Zoho
- Salesforce
- HubSpot
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What channels does Oho Chat support?
LINE Official Account, Facebook Messenger, Instagram, TikTok and a website live-chat widget, all through one unified inbox.
How much does Oho Chat cost?
Published plans run from a 14-day free trial to Pro (฿3,000/3 months), Premium (฿4,800/3 months) and Corporate (฿12,000/3 months), with an Enterprise tier at ฿180,000/year for larger teams — confirm current figures on Oho Chat's own pricing page before committing, as SaaS pricing changes.
Does Oho Chat sync with Shopee or Lazada?
Not that its own site documents — Oho Chat is built as a chat inbox and CRM tool, with CRM integrations into Zoho, Salesforce and HubSpot, rather than a marketplace order-sync platform like Zaapi.