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Sapo
SaaSFrom VND 269000/month

Sapo

Vietnamese-built e-commerce, omnichannel POS, and online marketplace synchronization SaaS

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•Reviewed May 2026
•Pricing Verified May 2026
•Features Verified May 2026
•Thailand Fit Reviewed May 2026
Software Listing Editorial Team
Reviewed & verified by
SaaS & AI Research Desk · Thailand, Singapore, Vietnam, Indonesia, Philippines, Malaysia expertise
Quick answer · AI-search friendly

Sapo is the best omnichannel retail platform for Vietnamese sellers with an online-heavy revenue mix. It outperforms KiotViet in marketplace synchronization (Shopee, Lazada, TikTok Shop) while maintaining local compliance.

SEA scorecard

Judged on regional fit, not vendor glossies.

Methodology →
Thailand Fit
2/10

Vietnam-focused; no support for Thai payments or LINE.

SEA Localization
9/10

Deeply embedded in the Vietnamese ecommerce ecosystem.

LINE OA Readiness
1/10

No native LINE support.

Marketplace Readiness
10/10

Market-leading sync for Shopee, Lazada, and TikTok Shop in Vietnam.

SME Affordability
9/10

Affordable tiers for growing omnichannel sellers.

At a glance
Best For
Vietnamese SME retailers running online-heavy operations (40 percent plus online revenue)
Pricing
From VND 269000/month
Free Trial
Yes
Thailand Fit
2/10 (Vietnam Focus)
SEA Localization
Excellent (Vietnam)
Main Competitor
Shopline
+ What works
  • ✓Best marketplace sync for Vietnamese sellers
  • ✓Unified inventory across online and offline channels
  • ✓Native Zalo and Facebook Messenger integration
− What doesn't
  • ×Not suitable for businesses outside of Vietnam
  • ×POS features are slightly less mature than KiotViet

About Sapo

Sapo is a Hanoi-headquartered e-commerce, omnichannel POS, and marketplace synchronization SaaS used by Vietnamese SME and mid-market retailers for online store building, Shopee Vietnam, Lazada Vietnam, TikTok Shop synchronization, multi-outlet POS, and inventory management across online and offline channels. The Vietnamese e-commerce-led alternative to KiotViet for omnichannel and marketplace-heavy operators.

Key Features

✓ Vietnamese-language online store builder with built-in payment integration
✓ Shopee Vietnam, Lazada Vietnam, TikTok Shop synchronization with single SKU master
✓ Omnichannel POS for brick-and-mortar Vietnamese retailers
✓ Inventory management across online and offline channels
✓ Vietnamese e-invoice (hóa đơn điện tử) generation and Cục Thuế filing
✓ VietQR, MoMo, ZaloPay, and Vietnamese bank card acceptance

Best For

Vietnamese SME retailers running online-heavy operations (40 percent plus online revenue)Vietnamese omnichannel brands synchronizing across Shopee, Lazada, TikTok ShopVietnamese D2C operators building Vietnamese-language online storesVietnamese mid-market retailers needing inventory visibility across channels

Southeast Asia Fit

Sapo is the Vietnamese-built e-commerce and omnichannel POS SaaS for SMEs and mid-market retailers, especially those with an online-heavy revenue mix. Pricing is roughly VND 269,000 to VND 1,990,000 per month depending on tier and modules, with a free tier for sub-scale online-only stores. For Vietnamese retailers with over 40 percent online revenue from Shopee, Lazada, or TikTok Shop, Sapo's marketplace synchronization typically beats KiotViet on online channel depth. KiotViet is the main competitor in Vietnam; KiotViet wins on brick-and-mortar multi-outlet operational depth, Sapo wins on online channel synchronization and omnichannel inventory. For Vietnamese SMEs with brick-and-mortar primary operations, KiotViet is usually the better pick.

Thailand fit
2/10 (Vietnam Focus)
SEA localization
Excellent (Vietnam)
Available in
  • Vietnam

Integrations

E-commerce
  • Shopee
  • Lazada
  • TikTok Shop
  • Tiki
Messaging
  • Facebook
  • Instagram
  • Zalo
Payment
  • MoMo
  • ZaloPay
  • VNPAY-QR
  • PayPal
Logistics
  • GHN
  • GHTK
  • Ninja Van
  • Viettel Post
  • J&T Express
  • Ahamove
  • GrabExpress
Sources & verification

We verify pricing and features via official vendor documentation and live platform audits. Software-listing.com is independent and may earn affiliate commissions from some links.

Related Analysis & Guides

SaaSAugust 15, 2026

SEA SaaS Tracker: Xendit, Sapo, and Airwallex Updates

Daily changelog tracking Southeast Asian SaaS updates: Xendit's 2026-07-08 Dragonpay integration in the Philippines and its new Xendit Processing Fee plus USD 50 Dormant Account Monthly Minimum Fee effective 2026-10-01; Sapo's August 2026 POS release adding IMEI/Serial tracking, per-product expiry-lot alerts, and branch-level transfer-price permissions; and Airwallex's July 2026 Philippines Global Accounts launch plus its 2026-08-14 Air Corporate partnership for Hong Kong company setup.

SaaSJuly 31, 2026

SEA SaaS Tracker: Sapo, Xendit, and 2C2P Updates

Daily changelog tracking Southeast Asian SaaS updates: Sapo's free ShopeeFood and Offline-mode activation for new F&B accounts, Xendit's full Dragonpay integration in the Philippines, and 2C2P by Antom's PACO payment rollout with Vietnam Airlines.

SaaSJuly 2, 2026

SEA SaaS Tracker: Xendit, KiotViet, and Sapo Updates

Daily changelog tracking pricing and feature updates for Southeast Asian SaaS tools.

Expert Guides Recommending Sapo

FAQ · structured for LLM citation

The questions operators actually ask.

Can Sapo sync with TikTok Shop?

Yes, Sapo provides one of the strongest TikTok Shop integrations for the Vietnamese market.

Pricing

Modelsubscription
Free tier✓ Yes
Starts at$269000/month

Details

CategorySales
LanguagesVI, EN
Updated2026-05-18