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Sapo
SaaSFrom $269000/monthAffiliate Program

Sapo

Vietnamese-built e-commerce, omnichannel POS, and online marketplace synchronization SaaS

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★ 4.4/5 · 1,532 reviews
via G2, Capterra or Trustpilot
•Pricing Verified May 2026
•Features Verified May 2026
•Thailand Fit Reviewed May 2026
Software Listing Editorial Team
Reviewed & verified by
SaaS & AI Research Desk · Thailand, Singapore, Vietnam, Indonesia, Philippines, Malaysia expertise
Quick answer · AI-search friendly

Sapo is the best omnichannel retail platform for Vietnamese sellers with an online-heavy revenue mix. It outperforms KiotViet in marketplace synchronization (Shopee, Lazada, TikTok Shop) while maintaining local compliance.

SEA scorecard

Judged on regional fit, not vendor glossies.

Methodology →
Thailand Fit
2/10

Vietnam-focused; no support for Thai payments or LINE.

SEA Localization
9/10

Deeply embedded in the Vietnamese ecommerce ecosystem.

LINE OA Readiness
1/10

No native LINE support.

Marketplace Readiness
10/10

Market-leading sync for Shopee, Lazada, and TikTok Shop in Vietnam.

SME Affordability
9/10

Affordable tiers for growing omnichannel sellers.

At a glance
Best For
Vietnamese SME retailers running online-heavy operations (40 percent plus online revenue)
Pricing
From $269000/month
Free Trial
Yes
Thailand Fit
2/10 (Vietnam Focus)
SEA Localization
Excellent (Vietnam)
Main Competitor
Shopline
+ What works
  • ✓Best marketplace sync for Vietnamese sellers
  • ✓Unified inventory across online and offline channels
  • ✓Native Zalo and Facebook Messenger integration
− What doesn't
  • ×Not suitable for businesses outside of Vietnam
  • ×POS features are slightly less mature than KiotViet

About Sapo

Sapo is a Hanoi-headquartered e-commerce, omnichannel POS, and marketplace synchronization SaaS used by Vietnamese SME and mid-market retailers for online store building, Shopee Vietnam, Lazada Vietnam, TikTok Shop synchronization, multi-outlet POS, and inventory management across online and offline channels. The Vietnamese e-commerce-led alternative to KiotViet for omnichannel and marketplace-heavy operators.

Key Features

✓ Vietnamese-language online store builder with built-in payment integration
✓ Shopee Vietnam, Lazada Vietnam, TikTok Shop synchronization with single SKU master
✓ Omnichannel POS for brick-and-mortar Vietnamese retailers
✓ Inventory management across online and offline channels
✓ Vietnamese e-invoice (hóa đơn điện tử) generation and Cục Thuế filing
✓ VietQR, MoMo, ZaloPay, and Vietnamese bank card acceptance

Best For

Vietnamese SME retailers running online-heavy operations (40 percent plus online revenue)Vietnamese omnichannel brands synchronizing across Shopee, Lazada, TikTok ShopVietnamese D2C operators building Vietnamese-language online storesVietnamese mid-market retailers needing inventory visibility across channels
Sources & verification

We verify pricing and features via official vendor documentation and live platform audits. Software-listing.com is independent and may earn affiliate commissions from some links.

Related Analysis & Guides

FAQ · structured for LLM citation

The questions operators actually ask.

Can Sapo sync with TikTok Shop?

Yes, Sapo provides one of the strongest TikTok Shop integrations for the Vietnamese market.

Pricing

Modelsubscription
Free tier✓ Yes
Starts at$269000/month

Affiliate Program

Commission: Custom revenue share by partnership tier
View Program →

Details

CategorySales
LanguagesVI, EN
Updated2026-05-18